About Irivon

For fifteen years we made businesses worth more before they were sold. Now we invest in them and do the work ourselves.

Irivon Capital is an operator-led investment platform built by people who spent their careers inside companies — not allocating capital to them from a distance.

15+Years growing enterprise value
2Operators who lead every investment
3Strategies, one operating model
US · GCCCapital and relationships across both
01Where it started

The call always came the same way: “I want to sell. What is it worth?”

Iryna Stasiuk came up through marketing — the discipline of making a company's value visible to the people who pay for it. For more than fifteen years that work took one specific shape: an owner decided it was time to exit, and the business had to become worth more before it went to market.

Not bigger. More valuable. That meant repositioning the company for the buyer who would pay the most, rebuilding how revenue was acquired so it was repeatable rather than personal, putting operating systems in place so the business ran without its founder, and preparing a company that could survive a buyer's diligence — not just a pitch.

It was done again and again, across industries and across markets — the United States, Europe and the UAE. Each time, the same disciplines moved the number. Over fifteen years, that became a method.

“Every owner wanted a higher price. Almost none of them had built the company a buyer would actually pay for. The work was closing that gap — before the exit process began.”

02What we learned

Growth is not enterprise value. Buyers pay for structure.

Two companies with the same revenue can sell for very different multiples. The difference is rarely the market. It is how the company is built: how it is positioned, how predictable its revenue is, how much of it depends on one person, and whether its operations can scale without breaking.

Those are not financial-engineering problems. They are operating problems — and they take twelve to thirty-six months to fix. Which means the value of a business is largely decided long before anyone opens a data room.

PositioningWho the business is for, and which buyer it is worth the most to.
Revenue architectureAcquisition, distribution and pricing that repeat without the founder.
Operating systemsProcesses and automation that let the company scale without linear headcount.
Founder dependencyA business that runs — and can be bought — without the person who started it.

We write about this in Insights and apply it through Irivon's operating frameworks.

03The turning point

The people who had watched the work asked to invest in it.

The work had been done for owners. The question that changed the business came from investors — long-standing relationships in Dubai, Doha and Riyadh who had seen what happened to a company when operators, not just capital, got involved. They wanted direct access to U.S. businesses, and they wanted it with people who would be inside the company after the money arrived.

So the model was turned around. Instead of being hired to raise a company's value before someone else bought it, Irivon would invest in the company — alongside its own capital and the investors who had asked for exactly this — and do the value-creation work as an owner.

Irivon Capital was formed in New York to do that: one access point to individual opportunities, each presented with the asset, the plan and the structure, and each evaluated on its own terms.

Own capitalIrivon invests its own capital alongside its investors in the opportunities it leads.
GCC relationshipsFamily offices and private investors across the UAE, Qatar and Saudi Arabia seeking direct access to U.S. opportunities.
Deal by dealAccredited investors see each opportunity first — the asset, value-creation plan and structure — and decide one at a time.
04Irivon today

An operator-led platform: capital, infrastructure and the people to run it.

Today Irivon acquires, invests in and builds businesses across three strategies — lower-middle-market acquisitions, technology and AI, and real assets — where its own operating infrastructure can materially change the outcome. Four platform companies provide sourcing, intelligence, knowledge infrastructure and capital access. The investment decision and the operating work are made by the same people.

01Lower Middle Market

Control acquisitions of established businesses with operational transformation — the exit-preparation work, done as an owner. The strategy

02Technology & AI

Technology-enabled businesses and marketplaces where applied AI and operating systems compound value. The strategy

03Real Assets

Boutique hospitality and residential development, built and operated as a platform. Real assets

04The platform companies

ExitToBuy, MarketTruth, ContentBuilder and Apex Bridge — standalone businesses that give every investment sourcing, data, knowledge and capital access. The platform

05 — The partners

Two operators.
One platform.

Irivon is led by two founders who have built companies themselves — one in New York, one in Silicon Valley — and who stay involved in the businesses the platform invests in.

Iryna Stasiuk, Founder & Managing Partner, Irivon CapitalNew York
Founder & Managing Partner

Iryna Stasiuk

Enterprise Value · Revenue Architecture · Operating Systems

“I don't look at a business and ask how to make it bigger. I ask what has to change for it to become materially more valuable.”

Iryna Stasiuk is a New York–based serial operator with a marketing background and more than fifteen years spent increasing the value of businesses before their owners sold them — across the United States, Europe and the UAE. Her work has centred on positioning, revenue architecture, operating systems and the structural changes that make companies more scalable, less founder-dependent and more valuable.

At Irivon she leads investment strategy and the operating model — sourcing and structuring opportunities, setting the value-creation plan and building the operating systems behind it. She is the author of Irivon's operating frameworks and its Insights on enterprise value.

BasedNew York
FocusInvestment strategy, value-creation plans, operating systems
FoundedIrivon Capital · ExitToBuy · Apex Bridge
Vitaliy Tymoshenko, Co-Founder & Partner, Irivon CapitalSan Francisco
Co-Founder & Partner

Vitaliy Tymoshenko

Applied AI · Digital Workforce · Company Building

Over twenty years building companies across technology and traditional industries — now applying AI to how businesses actually operate.

Vitaliy Tymoshenko is a San Francisco–based entrepreneur and company builder working within the Silicon Valley ecosystem. He brings over 20 years of experience launching and developing businesses across technology platforms, enterprise software, e-commerce and traditional industries.

As the founder of SmartExpert, the company behind ContentBuilder.ai, he specialises in applying AI to business and creating digital employees — AI-powered products and agents that perform specific work functions and automate business processes.

At Irivon, Vitaliy contributes expertise in company creation, product strategy, commercialisation and strategic partnerships. His focus is on building AI ventures and helping established businesses grow through technology and operational improvements, drawing on the group's internal technologies, portfolio companies and partner network.

BasedSan Francisco · Silicon Valley
FocusApplied AI, digital employees, product strategy, commercialisation, strategic partnerships
FoundedSmartExpert · ContentBuilder.ai
06 — What we believe

Four convictions we invest by.

Fifteen years of exit work, reduced to the rules that decide where Irivon puts its own capital.

01Most businesses reach an operational ceiling before they reach a market ceiling.The constraint is usually inside the company — in its systems, its revenue model or its dependence on the founder — not in demand.
02Capital amplifies a system. It does not replace one.Money poured into a business without an operating model buys growth that does not convert into value.
03Enterprise value is built deliberately — and before the exit.Revenue architecture, operating leverage and reduced dependency take years to change. The work starts the day we invest.
04We invest where our involvement changes the outcome.If the plan does not need operators, it does not need Irivon. We pass.
07 — How Irivon builds teams

Built around the people required for the asset.

Irivon operates with a lean core platform and brings specialised operators, advisers and market expertise around each investment based on what the asset actually requires.

Lean coreInvestment, operating and sourcing leadership
Asset-specificOperators and advisers assembled per investment
PlatformSourcing, intelligence, execution and capital access from the platform companies
FAQ — Questions

Questions we are asked.

Direct answers, in the words we use with investors and partners.

Who founded Irivon Capital?
Irivon Capital was founded by Iryna Stasiuk, a New York–based serial operator with a marketing background who spent more than fifteen years increasing the value of businesses before their owners sold them, across the United States, Europe and the UAE; she is Founder and Managing Partner and author of Irivon's operating frameworks and Insights. Vitaliy Tymoshenko, a San Francisco–based entrepreneur and founder of SmartExpert (the company behind ContentBuilder.ai), is Co-Founder and Partner, leading applied AI, company building and strategic partnerships.
How did Irivon Capital start?
It grew out of fifteen years of exit-preparation work — raising the enterprise value of businesses before a sale. Investors who had seen that work, including long-standing relationships in the UAE, Qatar and Saudi Arabia, asked to invest in it directly. Irivon was formed in New York to invest alongside its own capital and those investors, and to do the value-creation work as an owner.
Where is Irivon Capital based?
Irivon Capital is based in New York, with a partner in San Francisco, and invests in the United States, with investor relationships across the GCC and other jurisdictions.
Is Irivon Capital related to Iviron Capital Partners?
No. Irivon Capital is an independent, operator-led investment platform founded by Iryna Stasiuk and is not affiliated with Iviron Capital Partners or any similarly named firm.
What are Irivon's platform companies?
Four operating businesses: ExitToBuy (sourcing and transactions), MarketTruth (data and intelligence), ContentBuilder (knowledge infrastructure) and Apex Bridge (capital access). Each is a standalone company; Irivon's economic interest in each is defined separately.
What does 'operator-led' mean in practice?
The people who make investment decisions have run companies themselves and stay involved after the transaction — diagnosing the constraint, building the operating system and scaling what works — rather than delegating operations to management and waiting for an exit.
08 — Exactly who we are

No inflated AUM. No borrowed track record.

Fifteen years of making businesses worth more. Our own capital alongside our investors'. Built from actual operations.

For investors

A confidential 30-minute conversation about how Irivon works and whether a current opportunity is a fit.

Book a Private Investor Meeting

For owners & founders

Selling, raising growth capital or bringing a capability to the platform.

Apply to Irivon